Gentle Kids Toothpaste, Build Healthy Habits

Encourage healthy brushing habits with a Fluoride-free toothpaste that actually tastes delicious!

We know how often kids swallow toothpaste, so instead of Fluoride, we use Silica to gently remove plaque, surface stains and anything leftover from dinner without damaging enamel, plus Xylitol to help keep plaque and bacteria at bay. The result? An edible and yummy Watermelon Sherbet toothpaste that cleans, protects and supports little smiles with every brush.

50g

DIRECTIONS FOR USE: Squeeze a pea sized amount of Moothpaste onto your little one's toothbrush. Brush gently in small circles to clean teeth and gums without scrubbing too hard. Spend about two minutes brushing and if you are able to persuade a child to do that, you receive a parent of the year award.

After brushing, spit out the toothpaste but don't rinse right away, so the minerals can keep working to strengthen and protect their teeth. Safe if swallowed when used as directed. Brush twice daily and replace your toothbrush every three months or when the bristles start to fray.

BENEFITS:

• Fluoride-free kids toothpaste
• Silica gently removes plaque without harming enamel
• Xylitol prevents plaque and bacteria from sticking
• Refreshing, light and natural Watermelon flavour
• Safe if swallowed
• Enamel-friendly pH
• Free from SLS, Alcohol, Saccharin, Titanium Dioxide and other nasties